Our story

Built for beauty pros, by people who get it.

We believe every solo stylist, lash artist and barber deserves software that respects their craft — and their margin.

Our mission

Help independent beauty professionals run their business like a brand — without hiring a front desk, building a website, or paying a percentage of every appointment to a marketplace.

Why we built this

In 2024, the world's largest salon booking platform killed its free tier overnight and pivoted to a transaction-fee model. Tens of thousands of solo pros woke up to find their tools, their clients, and their reviews held hostage.

We watched friends — nail techs, lash artists, barbers — scramble. So we built what they actually needed: a clean booking page, a calendar that works, deposits to stop no-shows, and an AI that answers the phone when they're elbow-deep in a balayage.

Flat fee. No commission. Yours to keep.

What we believe

Simple

If it takes more than two taps, it's broken. Software shouldn't need an onboarding manual.

Affordable

Flat monthly pricing. No commission on your bookings. No upsells. No surprise add-ons.

Always on

Your AI receptionist works while you sleep, work and live. Real 24/7, not 'we'll get back to you'.

Come build with us.

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